Based in Leuven, Belgium, Henk currently drives the international Smart Home & IoT standardization related activities at Huawei CBG. With the key focus on the ‘overseas’ markets, Henk supports the Huawei Consumer Business Group, for the overseas IoT standardization strategy and consumer product strategy. Henk is Huawei’s executive director in wireless IoT standards bodies like CSA and GIIC. Smart Home IoT and standardization for consumer markets has been ‘in Henk's DNA’ since... well... since forever. Prior to his role at Huawei, Henk was leading the global business development for testing and certification services for the Smart Home segment at TÜV Rheinland; as well as TÜV’s standardization manager for Smart Homes in the Zigbee Alliance and ThreadGroup. Henk began his career as a young electronic engineer at the Philips Consumer division. Throughout the years he moved from international product management & product marketing roles, technology management, to wireless IoT standardization for consumer markets. He served as a standardization manager for IPTV and focused on Copy Protection for video and Digital Rights Management, like Marlin. During the last years at Philips, he worked at the Lighting division (now Signify) with the main focus on standardization for wireless connectivity, as well as technology evangelist for the consumer lighting market. He serves at the Zigbee Alliance since 2011, and was part of the development of Zigbee Light Link and Zigbee 3.0 specifications, Zigbee interoperability testing, and Zigbee marketing worldwide. Henk was part the Philips team that created of The Connectivity Lighting Alliance (TCLA) incl. Philips’ board member, and was part of the creation and start of Philips Hue. Henk was also the chair of the board for the international Smart Lighting Conference, yearly held in Europe. In his marketing roles he traveled all over the world to evangelize Zigbee and the of open standards in consumer products like Philips Hue.